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Revenue: The Bankrate.com Co-brand Program's unique payment structure was designed to reward you for participation and performance. You'll receive a monthly check based on the advertising served to your co-brand. And the size of the check is completely up to you - the more you promote the Bankrate co-brand, the greater your payment. Because we command among the higest CPMs in the industry, your co-brand can become a significant new revenue stream with the right amount of promotion.
Content: Becoming a Bankrate co-brand partner is almost like getting an entire editorial team without the cost! You will be able to leverage Bankrate's award winning editorial, interactive financial tools, and comprehensive interest rates on the topics that affect all consumers: mortgages, auto loans, credit cards, home equity, college finance, debt management, and so much more. Looking for a specific type of content for an upcoming feature? Your dedicated Partner Development Manager will be happy to work with you to find the perfect content fit.
Service: When you become a Bankrate co-brand partner, you will be assigned your own dedicated Partner Development Manager who will be your day-to-day contact. In addition, your co-brand will be backed by an entire team of IT experts, producers, editors, reporters, and graphic artists who work daily to help manintain our co-brands.
Ease: Based on your site goals and
design needs, we'll do all the work and create the right co-brand for you. And
once your co-brand has launched, we'll continue to make it as easy as possible
for you. Eack week, we'll send you the "Partner Hot Sheet" with text blurbs
and links to the week's most popular stories. These emails are pre-programmed
with your unique cobrand URL, so all you have to do is simply cut and paste
the content directly from the email.
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